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Testimonial 

    Videos

Why do I need testimonial videos?

The Benefits of Testimonials (And How to Do Them Right) ... You should be using testimonials to help establish credibility. Testimonials work because they aren't strong sales pitches, they come across in an unbiased voice and establish trust. You're using real people to show success in your service.

Examples

01

Be Selective

A key to using testimonials is to choose the ones that work best. Instead of direct recommendations of your service, find testimonials that provide details that explains how it satisfies a clients needs. Testimonials that provide specific service benefits will induce sales.

02

Show Face

Make your testimonials eye-catching by adding a videos of your clients. Research has shown that adding video increases your click-through-rate by a significant amount. Prospects like to put a face to a name. It helps them feel more secure and confident in what you’re claiming. It shows that it’s coming from a real person.

03

Get Video

Get some of your more personable customers to create a short 30 second to 1 minute video testimonial sharing how your company has helped them. Your prospects will be able to really see the appreciation and emotion from your current customers.